The shop at 76 Peascod Street, Windsor, SL4 1DH opens at 11.00 a.m on Wednesday, 6 April 2011. Open 7 days a week, it is the largest non-furniture shop and has the biggest bookshop in the charity's shop portfolio.
Sister Frances Dominica will join Phil & Bev Johnson, whose daughter Claire was referred to Helen House before her death in 2006, to officially open the shop. Deputy Mayor, Councillor Asghar Majeed will also be at the opening.
The launch windows will feature rare books with a Royal theme and a red, white and blue fashion display - complete with corgis! John Lewis has kindly seconded a visual merchandiser to the shop for one day a week for several months and he helped design the windows. Waitrose (part of the John Lewis partnership) are also providing refreshments for the launch.
David Cryer, Head of Retail, Helen & Douglas House said; 'It is a great pleasure to be able to open the new shop here in Windsor. We hope that it will raise awareness of the service we provide for families from across Berkshire, as well as vital funds for the charity. We hope to add to the shopping experience in this lovely town, for visitors and local people. Hopefully the latter will also consider donating their unwanted items and volunteering some of their time to help in the shop.'